Blog
Guides and explainers on agentic advertising: AI agents that read your ad data and act on it. We cover the Model Context Protocol (MCP), connecting Meta and TikTok to Claude and ChatGPT, and the AdCrunch REST API and Skills that make it work.

10 Marketing Automation Tools for Every Team
Compare 10 marketing automation tools by orchestration, reporting, integrations, use cases, limitations, and fit for different team sizes.
Guide

What Is Ad Ops and Why It Matters in 2026
What is ad ops? Learn how ad operations teams manage campaign setup, trafficking, optimization, and governance across modern ad platforms.
Guide

Introducing Campaign Plans: The Media Plan Your AI Agent Can Actually Execute
Your media plan lives in a spreadsheet no system can read. Campaign Plans turn it into structured data â channels, budgets, targeting â an agent executes.
Product update

Introducing Assets: Bring Your Own Creative Into Your Ad Accounts From Any AI Agent
Your AI agent can now upload the images and video you own and register them into a Meta ad account, over the same MCP connection you already use. Meet Assets.
Product update

Meet the Adgent: Your AI Analyst, Built Right Into AdCrunch
The AdCrunch console now has its own AI chat agent. Ask about your campaigns in plain language and get answers from your live ad data, without leaving it.
Product update

Introducing the Skills Store: Reusable Ad-Ops Playbooks for Your AI Agents
Save an ad-ops workflow once, run it by name from any AI agent, and update it for your whole team in one place. Meet the AdCrunch Skills Store.
Product update

The AdCrunch REST API Is Live — Bring Your Ad Data Into Your Own Stack
AdCrunch now exposes a REST API alongside MCP. Authenticate with an organization API key and pipe live ad data into your dashboards, warehouse or own tooling.
Product update

TikTok Ads Are Now Live on AdCrunch — Connect Your Accounts in 2026
AdCrunch now supports TikTok. Connect your TikTok ad accounts and query live performance alongside Meta through one unified MCP endpoint for your AI agent.
Product update

What Is Agentic Advertising? The Shift From AI That Suggests to AI That Acts in 2026
Agentic advertising is the move from AI that recommends to AI that executes on Meta, TikTok and Google Ads. What it means, and how to get there safely.
Guide

Meta Launches Official Ads AI Connectors (MCP) – What It Means for Advertisers in 2026
Meta released its first-party MCP server for ads on April 29, 2026. A clear, balanced look at what it offers and how it compares to AdCrunch.
Guide

What Is Model Context Protocol (MCP) and Why Every Performance Marketer Needs It in 2026
MCP (Model Context Protocol) is the USB-C for AI. What it actually is, why it is exploding in adtech, and how it lets AI agents act on real ad data.
Guide